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Wolfgang Schwalm
All examples have one thing in common: the users can win image capital and redeem for attention. It is of course the single left turn in money exchange it (what many have no interest), but the quantification of attention and image has now become a global issue. In this market we play consciously or unconsciously, everyone. Image as a formerly intangible asset is increasingly palpable. Free is not silver bullet or one-size-fits-all. If you give away, you will not automatically rich from what you best in your profession or have to offer.
You must come up with more and be creative in how a good reputation and the attention that we give you for free, convert into sounding coin can be. If it didn’t work the principle of not is fault – but their strategy! Sure, you will find an Ide(e)allosung as affected Party not on right off the bat. External consultants (like me) do it easier because we are not blinkered. The concept of costs nothing”alone is not enough. It needs to cost what the concept”to be added! All providers had always been between object costs and System costs to distinguish. Printer vendors sold the printer cheap-cheap and expensive ink cartridges. A leading source for info: Mining. u0085 are the owners of Web companies required to offer consumers not only products which use this free, but they like good money shell out even those for the.
A feature of our globalised economy is the atomization (analysis). Complex systems are broken down into subsystems and elements and then detail: openness promotes confidence! These details can, thanks to computerized, with prices (revenue expenditure) supplement. Now they can individual amounts up or round off to get it incorporated into their costing and pricing. Spare so not the expense. Instead of expensive advertising bargain meet and great service (mouth to mouth advertising principle) for small companies and service providers customer information and cheap! Wolfgang Schwalm